“But Facebook ads are so expensive!”I get this comment all the time when I tell people that I help businesses promote their products on Facebook. It’s not the only advertising I do nor is it the only way I help businesses but that is the one that people latch onto resulting in the above comment. To be fair it is by far the place where I do the most advertising and honestly, I find this … [Read more...]
Easy SEO: The Complete Guide
In my article Business Success is Not Just Locations, Location, Location, I pointed out that chasing high ranking only is a mug's game. And in SEO is Hard There Has To Be An Easier Way. I made it clear that SEO is hard. Pretty obvious from the title I know. But I didn't mean to suggest that you should not do any SEO. Ignoring SEO (Search Engine Optimisation) altogether is also not the best way to … [Read more...]
The Absolute Wrong Way To Get More Traffic
Here is a list of the absolute wrong way to get more traffic:Guest PostingPaid LinksBlog CommentingKeyword StackingKeyword Stacking of the Meta DescriptionThere are plenty of people out there still spruiking this stuff. I know they are as I get unsolicited emails every day trying to convince me that one of these ways is the best way to get traffic and I should get involved. Worse, I have customers … [Read more...]
Marketing Automation – 3 Tips To Help
Here are three (3) marketing automation tips 1. Understand your audience Without the right information, digital marketing automation is useless. Spend some time defining your audience and creating different targeting buckets. If you are a bank that offers services to individuals and businesses, for example, you won't want the same email or ads for everybody. Automation can help because it can … [Read more...]
Marketing, BEWARE, is it All You Think It’s Cracked Up To Be?
One of the biggest problems with internet marketing is there is so much stuff on the net about how to advertise, it’s hard to know what advice to follow. It is very easy to be led up the garden path and way too many have. I guess I’m compounding the situation by writing this post but it is so disturbing to me that I do feel that I have to say something.Do You Understand Product Marketing?The … [Read more...]
Marketing Automation Tools To Choose From
Choose your marketing automation tools I cannot tell you which tool or combination of marketing automation tools is best for your automated marketing campaigns. But I can tell you how to choose well. You need to ensure that the marketing automation technology you select can do what you need it to. A social media scheduling tool won't help your email automation. It is important to understand your … [Read more...]
Digital Marketing Automation Benefits
Digital marketing automation has many benefits Digital marketing automation doesn't just benefit your customers. It's also beneficial for you and your team. It's a time saver. Imagine if you could automate sending emails to everyone who downloads a guide, or does another action on your website. With the right tools, you can gain so much information about your customers. Things such as where … [Read more...]
Marketing Automation What is it?
What is marketing automation? Marketing automation uses different technologies to help you improve your digital marketing. It is a method of streamlining your processes. You collect data and set tasks to be performed. Tasks that would otherwise have been done manually. Email is a great example. When your customers join your list they can automatically be sent more emails. Emails that inform … [Read more...]
When The Key To A Successful Business is Not Locations, Location, Location
Business Success is Not Just Locations, Location, Location If you don’t have an ideal location even if you are just slightly off the main thoroughfare you often need to advertise some to let people know where you are. It matters little that you have the product that they want, they are not going to buy anything if they can’t find you. Everybody has heard stories about a product that was so … [Read more...]
Content Marketing How To Do it – The Big Picture
What is Content Marketing? The following is content marketing: Creating good, original content Posting that content to your blog and your social media Promoting that and other good relevant content that is of interest to your customers. Doing all the above consistently. That is maintaining your posting as regularly and predictably as possible. Why Content Marketing? It stands to reason … [Read more...]
- « Previous Page
- 1
- …
- 3
- 4
- 5
- 6
- Next Page »