What is marketing automation? Marketing automation uses different technologies to help you improve your digital marketing. It is a method of streamlining your processes. You collect data and set tasks to be performed. Tasks that would otherwise have been done manually. Email is a great example. When your customers join your list they can automatically be sent more emails. Emails that inform … [Read more...]
When The Key To A Successful Business is Not Locations, Location, Location
Business Success is Not Just Locations, Location, Location If you don’t have an ideal location even if you are just slightly off the main thoroughfare you often need to advertise some to let people know where you are. It matters little that you have the product that they want, they are not going to buy anything if they can’t find you. Everybody has heard stories about a product that was so … [Read more...]
Content Marketing How To Do it – The Big Picture
What is Content Marketing? The following is content marketing: Creating good, original content Posting that content to your blog and your social media Promoting that and other good relevant content that is of interest to your customers. Doing all the above consistently. That is maintaining your posting as regularly and predictably as possible. Why Content Marketing? It stands to reason … [Read more...]
SEO is Hard There Has To Be An Easier Way
There has to be an easier way You need to attract customers. The best way to do that is to have a presence on the web. However, the building and maintenance, particularly the SEO of a website, are both time-consuming. More than that it is distracting from the most important activity of serving, your customers. Running a business is hard enough. Running a business and running a website is a whole … [Read more...]